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Université de la terre Entrepreneurs d'avenir

In partnership with

UNSECO

Life at a time
of great transitions

Imagine / Debate / Commit

November 25 & 26, 2022
at UNESCO • Paris

Speakers & moderators

Jean CASSEGRAIN

Jean CASSEGRAIN

Longchamp President and Sustainable Development Commission of the Comité Colbert President

For Jean Cassegrain, Longchamp is a way of life. Some of his earliest memories are centered on the business founded by his grandfather in 1948 − he recalls visits to the Longchamp workshops in western France and his grandmother’s store on the Champs-Elysées, family discussions of new ideas and prototypes, and, later, trips with his father to exhibitions and trade fairs around the world.

He states that he never considered doing anything other than becoming an active member of the family firm. Before doing so, however, he acquired a solid grounding in business. He is a graduate of the prestigious Ecole Supérieure de Commerce de Paris (ESCP Business School). As part of his national service, he spent a year at the French Trade Commission in New York, assisting French companies aiming to establish a foothold in the United States.

He supplemented this with a two-and-a-half-year career in management consultancy before joining Longchamp in 1991. For the past 30 years, Jean Cassegrain has enhanced Longchamp’s position from a solely bag and luggage player to a global Lifestyle company adding accessories, Ready-to-Wear, Eyewear, Shoes, while keeping the authenticity and sincerity of the Maison. Passionate with design and architecture, he brought his modern vision while developing the boutique network. Under his management, Longchamp developed an image of contemporary and optimistic Parisian House, achieved through creatively designed, beautifully crafted collections, unexpected advertising campaigns and prestigious locations of innovative stores.

Jean Cassegrain was made a Knight of the National Order de la Légion d’Honneur in January 2012. In 2020, his two sons Adrien and Hector Cassegrain joined the company and Jean Cassegrain succeeded his father as President of the family owned business

Speaks on the theme

Saturday, November 26

14h30 > 16h00

49. Sobriety and prosperity : how to do better with less?

  • Sabine ATIEH: Partner at Bain & Company, ENR (Energy & Natural Ressources) Practice
  • Jean CASSEGRAIN: Longchamp President and Sustainable Development Commission of the Comité Colbert President
  • Agnès CREPET: Head of Software Longevity & IT of Fairphone
  • Pierre GALIO: Head of the Responsible Consumption Department of ADEME, the French Agency for Ecological Transition
  • Gaël LAVAUD: CEO of Gazelle Tech
  • Dorethe NIELSEN: Vice President Corporate Environmental Strategy of Novo Nordisk

Moderation: Delphine DARMON

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Saturday, November 26

14h30 > 16h00

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